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- Take the critical attribute in your organization that every salesperson has in common – communication – and add a consultative process, language, and structure for interacting with clients and executing a “more perfect” sales call
- Develop skills in building rapport during sales that encourages clients to more openly and honestly share information about their needs, competitors, pricing, decision criteria, and other information critical to winning business.
- Provide a questioning strategy to more effectively uncover client needs and enable product positioning that is strategic and client-focused
- Apply a four-step Model to resolve any objection
- More confidently ask for the business
Similar to all of Cosine’s sales training programs, content for consultative selling training is highly customized to any level, from new to experienced salespeople, their managers, and executive management
Available through 1-2 day classroom delivery (Cosine-led or train-the-trainer), online eLearning, one-on-one coaching, or webinar; wide variety of relevant books and support materials to embed and sustain learning are also available.